Save The Duck

Elena Pettinelli

Art Director
Visual Designer
Social Content Design
Adobe After Effects
Adobe Illustrator
Adobe Photoshop
Save The Duck
During my tenure at Save the Duck, I had the opportunity to serve as a Junior Art Director in a dynamic and stimulating environment. Save the Duck is a leading brand in the sustainable fashion industry, and I had the honor of contributing to the brand's mission through my creative role.
Key Responsibilities:
Creative Concept Development:
Collaborated with the Creative Director and the team to generate innovative creative concepts and visually engaging campaigns.
My responsibilities included creating ideas aligned with the brand's values and messages, with a focus on sustainability and ethical practices.
Visual Design and Branding:
Contributed to the development and maintenance of the brand's visual identity, ensuring consistency across all marketing materials.
Created visually appealing designs for advertising campaigns, digital content, and printed materials.
Campaign Execution:
Transformed creative concepts into tangible assets, including digital and print ads, social media content, and promotional materials.
Digital and Social Media:
Designed and created engaging graphics and images for social media platforms, website banners, and email marketing campaigns.
Collaborated with the e-commerce team to optimize images for sales channels.
Photography and Art Direction:
Participated in photo and video sessions, overseeing the creation of behind-the-scenes video/photo content for social media publications.
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