PNWX Website Redesign Demo

Project Type: Website Redesign Demo Industry: Medical Equipment / E-commerce Tools Used: WordPress, Elementor, Astra Theme, WooCommerce, Photoshop

This project is a redesign concept for Pacific Northwest X-Ray, a company specializing in diagnostic imaging equipment. The original website lacked modern structure, clarity, and mobile responsiveness.

To demonstrate the potential for improved user experience and conversions, I designed and built a fully responsive WordPress demo using Elementor and the Astra theme — tailored for their brand, industry, and buyer journey.

Modern UI/UX: Clean, professional layout with improved hierarchy and navigation

Product Structure: Categorized medical equipment with real sample listings

Conversion Optimization: Clear “Request a Quote” flow and trust-building copy

Mobile Responsive: Optimized for all screen sizes

Custom Design: Built using free tools to show budget-friendly potential

A streamlined, intuitive website isn’t just a visual upgrade — it directly impacts credibility, trust, and inquiries in high-stakes industries like healthcare. This project shows how WordPress + Elementor can empower small companies to manage their site and boost growth without expensive developers.

Website Design (Home, Shop, Product Pages)

Copywriting & Brand Messaging

Image Editing & Layout

WooCommerce Setup (with sample products)

Custom Mobile Styling