This piece is a press release for the collaboration of a major media company and a digital art gallery partnering to market iconic photographs as forms of NFTs to be bought and sold. The piece needed to outline the details of how this event was going to be held, the details and create buzz around the partnership itself.

This piece was ghost written by me for a PR agency for one of their clients. They wanted something simple but attention grabbing and easy to understand considering the concept was a bit more complex for some. The names of the companies have been whited out to protect the identities of the companies.