"Sold Out" Woman Enterpreneurs club - Visual Identity

In crafting the Visual Identity Guideline for the distinguished Woman's Business Club, "Sold-Out," our vision encapsulated the essence of its identity through a meticulously designed logomark. After thoughtful exploration, we refined our concepts to focus on the symbiotic fusion of two pivotal letters: 'S' and 'O'. The journey began with three compelling concepts, each imbued with its own narrative. However, after thorough deliberation and alignment with the club's ethos, the decision was made to embrace the elegance and simplicity of the 'S' and 'O' fusion. Beyond the logo, our creative journey extended to envisioning a comprehensive suite of brand assets. This included the creation of a captivating presentation template, a notebook design reflective of sophistication and purpose, business card designs exuding professionalism and charm, pens embodying precision and refinement, and cup holder templates harmonizing functionality with style. Every element was meticulously crafted to echo the spirit of "Sold-Out," ensuring that each interaction with the brand evokes a sense of exclusivity, empowerment, and excellence.