Template Branding

Overview The challenge: transform raw sketches of research layouts into a professional, easy-to-use template that could tell a clear story. The client needed a modern design that looked sharp while keeping presentations consistent across the team.

Process I sketched and prototyped layouts in Illustrator, exploring variations for narrative flow and visual impact. Collaborating with the client, we fine-tuned the structure and design before adapting the system into a PowerPoint template (.potx) and Figma for maximum usability.

Outcome The finished template delivered clarity, flexibility, and visual polish. Built on master slides with detailed instructions for using colors, charts, and selecting the right stock photography, it empowered the client’s team to create on-brand presentations quickly and effectively.