☕️ Urban Bleu Coffee

"Take a Coffee Break with Urban Bleu."

Urban Bleu is inspired by the way contemporary society consumes coffee. In this modern society, we all have heard of the idea of taking a coffee break, a break from the hustle and bustle of our busy lives, and refreshing with a cup of coffee. People rely on coffee for its stimulating effect to stay focused and in this digital era, coffee draws people out of off-line gatherings, with friends, family, lovers. Urban Bleu Coffee is a one-stop cafe with such social and cultural influence around us.



Process

I started by researching the target market and mission of the brand, and exploring a few concepts based on the creative direction we've decided. I crafted the illustration assets and Visual Branding to create an identity system for the brand.

Creative Support

• Brand Identity Design
• Collateral Design
• Website Design







⚠️ View 3D business card with AR Camera (click).