Harvv, formerly known as QisstPay, has rebranded to align with its new mission and market focus. As a fintech company providing flexible net terms to improve cash flow for businesses, Harvv's branding needs to reflect its innovative, technology-driven, and customer-centric approach. The new logo and branding will play a crucial role in establishing Harvv's identity in the competitive B2B financing market.

Harvv aims to simplify and accelerate business transactions by offering a low-risk technology factoring layer that ensures consistent cash flow and financial flexibility for sellers. The branding should communicate trust, innovation, and efficiency.

Startups

Small businesses

Entrepreneurs

Tech companies

Businesses in the Web3, cryptocurrency, and fintech sectors

Innovation: Emphasizing the cutting-edge technology and forward-thinking solutions.

Trust: Building confidence through reliability and transparency.

Efficiency: Streamlining processes for quick and easy transactions.

Support: Providing robust support and services to help businesses thrive.

The logo for Harvv should encapsulate the brand's mission and values. It should be modern, clean, and professional, incorporating elements that suggest financial growth, connectivity, and technology. The design should be versatile for use across various platforms and marketing materials.

Primary Color: A shade of Pink to signify trust and growth.

Secondary Colors: Complementary colors that enhance the primary color and add vibrancy, such as shades of grey or white for a clean and professional look.

Primary Font: A modern, sans-serif typeface that conveys professionalism and clarity.

Secondary Font: A complementary typeface for subheadings and body text, maintaining readability and consistency.

Icons and Graphics: Simple, clean icons and graphics that represent financial services, growth, and technology.

Imagery: High-quality images that depict business interactions, technology integration, and satisfied clients.

Tone: Professional, clear, and supportive.

Language: Simple and direct, avoiding jargon while clearly communicating the benefits and features of Harvv's services.