Farenheit: Burn Your Portfolio
Daniella Repetto
Fahrenheit: Burn Your Portfolio is an inspiring personal project that invited me to break free from the constraints of traditional portfolio showcasing. Instead, I was encouraged to let my creative self shine through in an audiovisual product that embodied my unique style and vision. Through this project, I was able to forgive the notion of meritocracy and embrace the beauty of creativity.
With this project I wasn't just showcasing my work, but rather, I was telling a story. Inviting the viewer into my way of see design and allowing them to experience the beauty of my creative expression. This project is a true testament to the power of art and the importance of embracing my unique voice.
The Audiovisual:
The message:
"For some time now I have given myself the opportunity to recognize the value of design and its ability to change the world, but above all, I have taken the responsibility to demonstrate it, no matter how long it takes me, projects and life tasks are not fast. and not easy either.
Twenty four years ago I was born in Caracas, Venezuela and five years ago I decided to become a Graphic Designer because I was always concerned about finding innovative solutions for certain needs and today, I understood that my profession is the vehicle to honor diversity, transcend barriers and improve creative quality.
After moving to Barcelona, Spain to prepare myself as an Art Director, I discovered that my life in general is governed by stimuli that I call references, every second that my eyes allow me, becomes creative innovation, and even so, I realize how important It is the constant search for preparation and knowledge (no matter how much I have repeated to myself that I was not going to study anymore).
Experiences taught me that it is never enough and that knowledge is one of the most comforting virtues of being human."
The Posters:
The posters created for the Fahrenheit: Burn Your Portfolio project were a stunning and thought-provoking visual representation of the importance of design in creative expression. These posters were created as part of the project's mission to encourage artists to break free from traditional portfolio showcasing and embrace the power of creativity.
These posters were plastered all around Barcelona, Spain, capturing the attention of passersby with their bold colors, striking graphics, and creative messaging. They served as a reminder to the artists and the public alike that design is a crucial element of any creative endeavor.
The placement of the posters around the city was strategic, ensuring that they were seen by a diverse audience, from locals to tourists, and from artists to non-artists. This allowed the message of the project to reach a wider audience, inspiring and encouraging more people to embrace their creativity without fear of judgment.
