Email Audit and Revamping to Boost Engagement

RSH Web Studio contacted Aggelina to conduct an audit of their email marketing platform. Her goal was to assess their email performance, improve engagement rates, and generate new content ideas for upcoming campaigns.

Lina began the audit by evaluating RSH's email marketing tool, Flodesk. She collected pertinent metrics and compared average open rates, click-through rates, and unsubscribe rates with industry benchmarks. This process enabled her to pinpoint both successful and less effective campaigns, providing insights into audience behavior. To further enhance the email strategy, Aggelina also explored RSH's online presence for additional inspiration for campaigns. Ultimately, she delivered a detailed list of actionable recommendations and key insights.

After implementing Aggelina's suggestions, RSH experienced a significant rise in both open and click rates. With a plethora of content ideas available, the company's team was able to quickly create new email campaigns, leading to time savings and lower costs.

“Aggelina, I genuinely value your authenticity and the strategic insights you've provided! I look forward to our ongoing partnership, as I know I'll seek your expertise. Your input is invaluable, and I have no doubt you'll continue to excel in your endeavors! I was especially thankful for the thorough insights you shared regarding and your suggestions for its future possibilities. After our session, I felt motivated and ready to tackle what had previously seemed like an insurmountable task. Thank you!”

— John Leskas

Owner, RSH Web Studio