Overview

The core values of taking responsibility, humility and learning are extremely important to the impact I aim to have through my social media channels. I aim to be honest and open, so that others can learn from my mistakes.

Workflow

A Structured Approach: Using the matchday clips, I go through the footage to understand where the points of learnings can be for the audience.

• Understand points of learnings for my audience & capture relevant clips • Script the learning points & commentary about the clips • Shoot the video and present • Edit the video • Use Canva for annotations and thumnail

Results 🎁

This video outperformed others, with a higher average watch time and higher views in the first 10 days.

Loki Kapoor-Parsons Creator

Takeaways 📣

The structured approach I used in this video really helped me to create a video that was consistently engaging, outperforming my previous projects