NeoVitin | 50+ Vitamins Line
Luís Camacho
Information
Challenge & Solution
The goal for this project was to expand NeoVitin’s line of multivitamins to include two new products targeting men and women over 50. This expansion had to be visually consistent with the existing line, but the different demographic target needed to be clear. This was achieved by using different colour schemes and promoting the interaction of a large '50+' mark with the logo.
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Posted Apr 22, 2025
Extended vitamin product line with age-specific packaging, using distinct colors and prominent '50+' mark while maintaining brand cohesion.
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Clients
NeoVitin
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