Behance

Communication is one of the foundations of human life and society and the means by which people construct and maintain their relationships.

My task is to find the connection that can become a unique attribute of this water park. Morse code is one of the forms of communication that is used to communicate between ships, and this formed the basis of the visual component of the water park, but in a more simplified and abstract form.

red along the way, and what processes you took to arrive at your solution.

Using Morse code as an initial reference, I turned to simple forms that, when forming a composition, have the goal of conveying the character of a water park. To create the logo, one of the symbols of the city of Hamburg was used, namely the image of seals that live not far from the city. An important task was also to emphasize a friendly and safe environment that would be attractive to children and their parents, to connect two images, one emotional and the other a reflective of the city.