The project involves the design of a new e-commerce website for Yellyard. The goal is to create an engaging, user-friendly platform that effectively showcases Yellyard’s upcoming products.

User research will be conducted to understand the needs and behaviors of potential Yellyard customers. This will involve methods such as user interviews, surveys, and usability testing.

The architecture of the website will be designed to ensure that it is intuitive and easy to navigate. This will involve creating a logical structure for the website and organizing the information in a way that makes sense to the users.

The interaction design of the website will be crafted to make it more engaging and user-friendly. This will involve designing the interactive elements of the website, such as buttons, forms, and menus.

Invision, a digital product design platform, will be used for prototyping, animation, and collaboration. It will allow for rapid prototyping of the website and facilitate collaboration among team members.

The outcome of this project will be a new Yellyard e-commerce website that provides a superior user experience, is visually appealing, and effectively engages users.