Planet People is an online zero waste grocery store and refillery. Their goal is to bring more people into the zero waste movement and make plastic-free shopping accessible for all. When it comes to living sustainably, perfection doesn't exist — but you can still be damn good.

Our client wanted something quirky, playful and irreverent, while keeping a “less is more” aesthetic. Together with @vcnmst, we were able to create a series of playful character-based illustrations that perfectly personified ‘Planet People.’ 🌍