Paste Magazine Social Media Video Content

Olivia Abercrombie

Paste Magazine Social Media Video Content

For a little over a year I ran the TikTok and Reels for the culture magazine, editing and producing a range of content like red carpet coverage, live event content, artist interviews and more. I prioritized crisp, short-form style to quickly capture the audience's attention while focusing on showcasing the artists and actors. I also wrote copy for each post.

Red Carpet Interviews

I conducted interviews, filmed and edited red carpet coverage for Paste Magazine for SXSW 2024. I optimized the content for both IG and TikTok providing copy and posting the content across social media acounts.
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View post on Instagram
 
View post on Instagram
 
View post on Instagram
 

Artist Interviews

I conducted interviews, filmed and edited festival coverage for Paste Magazine for ACL and Levitation 2023. I optimized the content for both IG and TikTok providing copy and posting the content across social media acounts.
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View post on Instagram
 

Live Event Recaps

I conducted filmed and edited live music and event coverage for Paste Magazine for Levitation 2023 and SXSW 2024. I optimized the content for both IG and TikTok providing copy and posting the content across social media acounts.
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View post on Instagram
 

Trend Content

I conducted interviews, filmed and edited trend content for Paste Magazine for ACL and Levitation 2023. I optimized the content for both IG and TikTok providing copy and posting the content across social media acounts.
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View post on Instagram
 

Live Music Content

I edited live session content for short form distribution. I optimized the content for both IG and TikTok providing copy and posting the content across social media acounts.
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View post on Instagram
 
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Posted Mar 19, 2025

I ran the TikTok and Reels for the magazine, editing and producing a range of content like red carpet coverage, live event content, artist interviews and more.

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Timeline

Sep 1, 2023 - Oct 31, 2024

Clients

Paste

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