mega aprilia
Event Marketing • Creative Communication • Creative Branding
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Sedya Raya was a thematic campaign created for a photo studio to celebrate the warmth and togetherness of Eid through a special family photo concept of Sedyakala.studio. The campaign focused on creating memorable family portrait experiences with a festive atmosphere inspired by Lebaran traditions and family gatherings.
A storytelling-based mini campaign video created to showcase the working atmosphere, teamwork, and creative process behind studio projects of Sedyakala.studio. The content aimed to build a more authentic and emotional connection with audiences through behind-the-scenes storytelling.
Valfett was a creative campaign project created to celebrate Indonesia’s Independence Day while simultaneously introducing a new self-photo studio theme of Sedyakala.studio. The campaign combined festive visuals, promotional content, and audience engagement to create an interactive and memorable branding experience.
Assisted in developing and producing behind-the-scenes content for Sedya Raya, from concept direction to visual execution for social media use.