Freelance Google Ads Specialists in LagosFreelance Google Ads Specialists in Lagos
ProjectsPeople
Oluwaseun Aderemi 's avatar
Oluwaseun Aderemi
Lagos, Nigeria
Digital Growth Architect | 14x ROAS Framework
5.0
Rating
13
Followers
Digital Growth Architect | 14x ROAS Framework
Cover image for Pinterest SEO for a Nigerian
Pinterest SEO for a Nigerian Ready-to-Wear Brand Can Pinterest actually generate meaningful organic visibility for a Nigerian fashion brand? We tested it with Kicks RTW, a ready-to-wear fashion brand in Ibadan. Instead of treating Pinterest as another place to repost Instagram content, we approached it through search intent and visual discovery. We built content around: Nigerian fashion Ready-to-wear gowns Ibadan fashion Bubu styles Wedding guest outfits Eid and Ileya fashion Luxury ready-to-wear Specific customer fashion interests Over approximately five months, the account generated 109K+ organic visibility. A 90-day Pinterest Analytics snapshot recorded: 87,777 impressions 4,090 engagements 264 saves 49,390 total audience 2,730 engaged audience One Pin generated 22,919 impressions, while several others generated more than 11,000 impressions each. The bigger lesson wasn't simply the number of impressions. It was what happened when fashion content was created around what customers were actually trying to discover, rather than simply posting another product photo. Pinterest became another layer of the brand's search and discovery ecosystem. The result: a growing visual footprint that gave the brand additional opportunities to be discovered organically. Read the full case study → (https://tangiblegrowthagency.com/pinterest-for-nigerian-fashion-brands/)
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Cover image for Objective: Design, build, and optimize
Objective: Design, build, and optimize live digital web assets with a focus on technical search engine optimization (SEO), Answer Engine Optimization (AEO), and organic traffic conversion funnels. Technical Infrastructure: Implementation of structured data schema, site performance optimization, custom metadata architecture, and search indexation management. Analytics & Diagnostic Setup: Integration and tracking configuration across Google Analytics 4 (GA4) and Google Search Console (GSC) to diagnose traffic fluctuations, user behavior, and conversion drop-offs. Content & Search Strategy: Keyword intent mapping, technical audit execution, and organic acquisition workflows tailored for high-visibility search positioning.
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Cover image for Digital Growth Campaign for Nigerian Beauty Brand
Digital Growth Campaign for Nigerian Beauty Brand
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Cover image for Meta Ads Performance Audit and Optimization
Meta Ads Performance Audit and Optimization
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Google Ads Specialist(5)
Ola Mike Esan's avatar
Ola Mike Esan
Lagos, Nigeria
Facebook(Meta) & Google Ads Expert | AI Automation
5.0
Rating
14
Followers
Facebook(Meta) & Google Ads Expert | AI Automation
Cover image for I'll change the way you
I'll change the way you think about Google Ads... Don't be GOLD FISH, read it through!!! A friend called me recently in a total panic. He'd just spent $3,000 on Google Ads and got absolutely nothing back. Zero leads. Zero sales. Just gone. And of course, his conclusion was "Google Ads is dead." I hear this a lot. And honestly, I get why people believe it. But let's actually talk about what's true here, because there's a real difference between "Google Ads doesn't work" and "MY Google Ads didn't work", and almost everyone mixes those two up. Here's the honest part first: Google Ads has genuinely gotten harder. More competition, higher costs per click, way more automation, less manual control than it used to have. If you're running it the same way you did 5 years ago, you will lose money. That part is real, not made up. But here's what actually happened when I looked into his account, and it's the same pattern I see over and over: → No conversion tracking set up at all. Google was spending completely blind, no idea what was actually working. → Broad match keywords on a tiny budget, so ads were showing to people with barely any relevant intent. → Generic ad copy, the kind that could describe literally any business in any industry. → Zero negative keywords, zero ad extensions. → The campaign ran for 6 weeks and nobody had looked at the search terms report once. None of that is Google's fault. That's a setup problem, and setup problems are fixable. Here's the thing that really gets me: most people who say "Google Ads doesn't work" tested one bad setup, once, for a few weeks, and quit. That's like going to the gym twice, not seeing abs, and telling everyone fitness is a scam. Nobody thinks that way about fitness, everyone accepts it takes skill and consistency. Google Ads is exactly the same. It's a skill. It can be learned. It just LOOKS deceptively simple from the outside, and that's exactly what traps people. And honestly, some of what Google's automated over the years is genuinely good, smart bidding can process signals no human could ever track manually. The automation isn't the problem. The problem is people hand control over to the algorithm before giving it anything useful to actually learn from. Like hiring a great chef and handing them an empty fridge. Here's what we actually did to fix my friend's account, none of it cost extra: ✓ Set up proper conversion tracking for the first time ✓ Went through the search terms report and built a real negative keyword list ✓ Rewrote the ad copy to speak to an actual specific problem, not generic fluff ✓ Tightened match types ✓ Added sitelinks, callouts, a location extension Same budget. Same platform. Within 6 weeks, more leads than the previous 6 months combined. The platform didn't change. The approach did. Here's the real takeaway: if you tried Google Ads once and it flopped, don't write off the platform, write off the version of yourself that ran it that first time. You know more now. Most competitors are still stuck obsessing over match types and bid tweaks while ignoring whether their offer or landing page is even any good. If you're willing to actually understand this at a strategic level instead of just clicking buttons, you're already ahead of most people running ads right now. Follow along, more real breakdowns like this coming. 👀
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Cover image for The BEST Way To Scale
The BEST Way To Scale Google Ads in 2026 Okay, this is one of my favorite Google Ads strategies because it's basically hands-off scaling, you set it up once, and your budget grows automatically as long as your results actually stay good. Let me walk you through it. Inside your Google Ads account, at the campaign level, there's an option to create an Automated Rule. Here's the setup for scaling UP: First, name your rule (something simple like "Budget Increase 3%"). Select which campaign(s) it applies to. Then set your condition, this is the important part. Pick a metric that reflects actual performance: cost per conversion if you run leads, return on ad spend if you're eCommerce. Let's say you know from your numbers that anything under £30 cost per lead is genuinely profitable for your business. You set the rule: "if cost per conversion is less than £30, increase budget." For the actual increase, go with a percentage, not a fixed amount. Why? Because a flat £2-3/day bump becomes meaningless once your budget scales up, a percentage keeps increasing proportionally as you grow. 3% is a solid, conservative default. You can go more aggressive if you're trying to capitalize on something time-sensitive, like a seasonal sale or a promo that's crushing it right now. One setting people get wrong constantly: the data timeframe Google uses to evaluate your condition. Don't leave it on "all time." If your campaign performed great for two months and then conditions changed recently (seasonality, fatigue, competition), an "all time" average will mask that and keep scaling even when current performance has actually dropped. Set it to the last 7 days instead, so the rule reacts to what's happening NOW, not historical performance. If you're getting tons of conversions daily, you can shorten this window even further. If you're only getting one conversion a day, you might need it slightly longer for the data to mean anything. Also worth doing: set an upper spending cap so you don't wake up in a few months having scaled way past your actual budget comfort zone. Now here's the part that makes this strategy really powerful, the reverse rule. Create a second automated rule that DECREASES your budget when performance drops. Same logic, opposite direction: if cost per conversion goes above, say, £40, decrease budget by 3%. This way you're automatically spending more when things are working and pulling back when they're not, without having to babysit the account daily. Leave a buffer zone in the middle (like £30-40 in this example) where nothing changes. That gives your account some breathing room instead of constantly adjusting on every small fluctuation. The real value here: your budget starts responding to actual, current performance automatically. You're not manually checking in every few days trying to decide whether to scale, the system does it for you, based on rules built around your actual numbers. And you're never locked in, you can always override manually. Big news event nobody's paying attention to your ads because of? Pull the budget down yourself. Seasonal sale about to pop off? Bump that increment up temporarily. This is genuinely one of the lowest-effort, highest-leverage setups you can put in a Google Ads account. Follow along, more scaling strategies like this coming. 👀
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Cover image for Okay, if you're running Google
Okay, if you're running Google Ads with a Target CPA or Target ROAS goal AND your campaign is limited by budget, you need to read this before August 17th. This one actually matters. Here's the deal: right now, if your campaign has a budget cap and a performance goal, Google's bidding algorithm quietly goes after the CHEAPEST conversions it can find within your budget. So if your Target CPA is set to $10, you might actually be getting $5 conversions. Feels great, right? Free upside. Starting August 17th, that's going away. Google is changing this so your campaign will actually trend TOWARD your set target, not undercut it. So if you're sitting at a $10 target but actually getting $5 CPA right now, expect that number to start creeping up toward $10 after the change. Same logic applies to ROAS, if your target is 200% but you're actually hitting 350%, expect that to drift back down toward 200% if you don't do anything. Why is this happening? Google says it's about stability, apparently a lot of advertisers get spooked when they raise budgets and performance suddenly fluctuates. Might be true. It's also probably going to make Google more money, because more advertisers will end up bidding closer to what they said they were willing to pay, instead of quietly getting a discount. Both things can be true at once. Here's the part that actually matters for you: this only affects campaigns that are BOTH limited by budget AND currently over-performing their goal. If your campaign isn't capped by budget, this change doesn't touch you. So what do you actually do about it? If you're happy with your current performance (the good CPA/ROAS you're getting right now): → Increase your budget. That locks in more volume at the rate you're already happy with, instead of watching that rate quietly disappear. If you're fine either way: → Adjust your target closer to what you're actually currently achieving. If your target's $50 but you're really getting $30, move the target down to $30 gradually — don't jump all at once, step it down over a week or two. If you do nothing: → Your CPA/ROAS will likely drift toward your original target, meaning fewer conversions for the same spend. Quiet performance loss, no warning bells. One more thing worth knowing, this could create a mild ripple effect across competitive auctions. If everyone bidding on the same keywords adjusts down to their real performance, things stay stable. But if even one competitor decides to keep their higher target and increase budget instead, they get more competitive in the auction, which can nudge costs up for everyone else too. Basically: how your competitors react matters just as much as how you react. The businesses most likely to get blindsided by this are the ones NOT paying attention to their account regularly. If that's not you (and clearly it's not, you're reading this), you've got time to adjust before it happens. Bottom line: go check your account today. Anything limited by budget with a goal that's over-performing, decide now: raise the budget, or adjust the target. Don't wait until August 17th to find out the hard way. Follow along, more of these timely breakdowns coming. 👀
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Cover image for Okay so let's talk about
Okay so let's talk about something painfully simple that a lot of Google Ads accounts get wrong, nobody's clicking your ads. Doesn't matter how good your product is, how great your deal is, how well-optimized your campaign structure is. If people aren't clicking, none of it matters. So let's break down why this happens and how to actually fix it. 1. Your ad copy might be the problem Most beginners write ad copy ABOUT their business instead of about what the customer actually wants. If your headline reads like a company brochure, nobody's stopping to click. Lead with the benefit, not the feature, "save 2 hours a day" beats "advanced scheduling software" every time. And try to mirror the actual language people are typing into Google. If your headline echoes their exact search, it instantly feels more relevant. 2. You might be targeting the wrong keywords Showing up for more searches isn't automatically good, if those searches aren't actually relevant to your offer, you're just burning impressions with zero clicks. A bakery running ads that show up for "cake recipes" is wasting money on people who were never going to buy a cake, they wanted a recipe. This is where negative keywords come in. Adding even 10 well-chosen ones can dramatically clean up who actually sees your ad, which directly improves CTR. 3. Your offer might just not be compelling enough Sometimes the copy's fine, the keywords are right, but the offer itself doesn't give anyone a reason to choose you over the next ad. Go Google your own product category right now and screenshot the top 3 competitor ads. What are they offering that you're not? A free trial, a guarantee, faster delivery, no contract, even small differentiators can tip a click in your favor. Fix this before touching your budget or your bids. 4. You're probably not using ad extensions (and you should be) This one's honestly a bit of a cheat code. Sitelinks, callouts, structured snippets, call and location extensions, they're free, and they make your ad physically bigger and more informative. Google actually rewards ads using extensions with better ad rank, even with an identical bid to an ad without them. More space = more visibility = more clicks. Set it up once and it just works in the background. 5. Wrong place, wrong time Even a great ad won't get clicked if it's shown at 3am to someone who was never going to buy right then. Look at what days/hours actually convert and shift spend accordingly. Check your location targeting, too broad wastes budget, too narrow limits reach. And don't forget device performance, mobile and desktop CTR can look completely different, so check both. Quick benchmark for you: average CTR across Google Ads in 2024 was 6.42%, probably higher than you'd guess. Arts & entertainment topped out around 13%, while legal services sat closer to 5.3%. Worth knowing where your industry typically lands before you panic over your own numbers. None of these fixes cost extra ad spend. They just require you to actually look at what's happening and adjust. Small, unglamorous changes, but they compound fast. Follow along, more of these breakdowns coming your way. 👀
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Google Ads Specialist(7)
AJETOMOBI JAMIU EDDIE GARNER's avatar
AJETOMOBI JAMIU EDDIE GARNER
Lagos, Nigeria
Shopify, Framer & Replo Dev | Marketer & B2C Sales Expert
5.0
Rating
112
Followers
Shopify, Framer & Replo Dev | Marketer & B2C Sales Expert
Cover image for One of my clients, Puppies
One of my clients, Puppies Yoga, has been getting some amazing customer reviews. And honestly, this is why I always tell local business owners: your Google presence matters. Your Google Business Profile is not just a listing. It can be one of the first places a potential customer meets your business. I help local businesses set up and manage the Google side properly, including Google Business Profile optimization, Google Ads, GA4 tracking and Google Merchant Center. If you run a local business and feel like your Google presence could be doing more for you, send me a message. I’ll take a look and tell you what I’d improve.
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Cover image for Today’s progress on the Fit and Fierce App 🚀 I just complet...
Today’s progress on the Fit and Fierce App 🚀 I just completed the successful connection between Google Analytics and Google Ads, which means every ad click, user action, and conversion can now be tracked properly. This setup is important because it allows: • Clear visibility into user behavior • Accurate conversion tracking • Smarter ad optimization based on real data This project is coming together step by step, and I love building systems that actually help founders make better decisions, not just run ads blindly. More progress coming soon.
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Cover image for Puppy Yoga Google Business Profiles Setup and Reinstatement
Puppy Yoga Google Business Profiles Setup and Reinstatement
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Cover image for Excited to begin a new project focused on fixing Google Merc...
Excited to begin a new project focused on fixing Google Merchant Center disapprovals for Sosa Beaut Store, ensuring full compliance and approval across Shopify and Google. Let Go
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Google Ads Specialist(6)
john Tech's avatar
john Tech
Lagos, Nigeria
DTC Landing Page Designer | Replo Developer
1x
Hired
47
Followers
DTC Landing Page Designer | Replo Developer
Cover image for Statistics Don’t Lie. Results Speak
Statistics Don’t Lie. Results Speak for Themselves. The strongest ads don’t just make claims they prove them. When your product page includes real statistics, verified customer data, and measurable results, visitors stop guessing and start trusting. The numbers build confidence: 10,000+ Happy Customers 4.9/5 Average Rating Thousands of Orders Delivered High Repeat Purchase Rate Trusted by Customers Worldwide People buy when they believe. That’s why high-converting brands use real numbers to eliminate doubt, increase credibility, and make every purchase feel like the obvious choice. Data creates trust. Trust drives conversions. Conversions grow brands. - Real Statistics. Real Customers. Real Results. #PDPDesign (https://x.com/hashtag/PDPDesign?src=hashtag_click) #ProductPageDesign (https://x.com/hashtag/ProductPageDesign?src=hashtag_click) #LandingPageDesign (https://x.com/hashtag/LandingPageDesign?src=hashtag_click) #EcommerceDesign (https://x.com/hashtag/EcommerceDesign?src=hashtag_click) #ShopifyDesign (https://x.com/hashtag/ShopifyDesign?src=hashtag_click) #ConversionDesign (https://x.com/hashtag/ConversionDesign?src=hashtag_click) #ConversionRateOptimization (https://x.com/hashtag/ConversionRateOptimization?src=hashtag_click) #CRo (https://x.com/hashtag/CRo?src=hashtag_click) #WebDesign (https://x.com/hashtag/WebDesign?src=hashtag_click) #UIDesign (https://x.com/hashtag/UIDesign?src=hashtag_click) #UXDesign (https://x.com/hashtag/UXDesign?src=hashtag_click) #DTCBrand (https://x.com/hashtag/DTCBrand?src=hashtag_click)
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Cover image for Most product pages don’t lose
Most product pages don’t lose sales because the product is bad. They lose sales because the page doesn’t answer the customer’s doubts fast enough. If your visitor still has to figure out: Why they need it Why they should trust it How it works Whether it’s worth the price What makes it different Whether it will actually work for them …you’re making them work too hard to buy. A high-converting PDP should build buying momentum, not just display a product. If your product page is getting traffic but not enough sales, comment “PDP” and DM me. http://wa.me/2349123434042 I’ll show you where the conversion leaks are. #Shopify (https://x.com/hashtag/Shopify?src=hashtag_click) #Ecommerce (https://x.com/hashtag/Ecommerce?src=hashtag_click) #CRO (https://x.com/hashtag/CRO?src=hashtag_click) #DTC (https://x.com/hashtag/DTC?src=hashtag_click) #ProductPage (https://x.com/hashtag/ProductPage?src=hashtag_click)
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Cover image for Your Kratom page has the
Your Kratom page has the same section copy-pasted 5 times – but zero reasons to buy. That's not a product page. That's a broken record. Just redesigned the product page for DANDY – a Kratom supplement brand. The old page was a conversion disaster: · Same content repeated 5+ times – "What is Kratom," "Real People. Real Reviews," "Our Star Ingredients" – all copy-pasted endlessly. · No price anchoring – $9.99 listed multiple times with zero context. No crossed-out original price, no "Save X%" labels. · Multiple conflicting products – "30-Day Supply" vs. "Low-Dosage Energy" vs. "The Gummy That Made Kratom Taste Good" – all with the same $9.99 price. Confusing as hell. · Zero social proof – "90% Satisfaction Rate" mentioned but no reviews, no ratings, no customer count. Empty claims. · No trust badges – no guarantee, no secure checkout, no shipping info. · Weak CTA – "Visit Website" is the laziest call-to-action in existence. Buyers want to buy, not visit. · No product focus – what am I buying? A gummy? Powder? A 30-day supply? No clarity. The new product page I built: · Single product focus: One clear product – Kratom Gummy (35mg). No confusion. · Price anchoring: Show original price crossed out → $9.99 (Save X%). Instant "deal" perception above the fold. · Benefit hierarchy: ENERGY → FOCUS → EUPHORIA. One 35mg gummy. Simple, clear, compelling. · Social proof stacked: ★★★★★ (X reviews) + "90% Satisfaction Rate" – credibility before they scroll. · Trust stacked: 30-Day Guarantee + Free Shipping + Secure Checkout – every objection killed before the CTA. · Ingredient spotlight: Dandelion Root, Milk Thistle, Ashwagandha, Ginseng – clean, visible, trustworthy. · Clear CTA: "ADD TO CART" – not "Visit Website." Buyers want to buy. Result? A page that stopped repeating itself and started selling energy, focus, and trust. If your product page has more copy-paste than a broken record, DM me "PDP" – I'll audit your page and show you exactly where you're losing buyers. No fluff. Just honest feedback. @ecommerce (https://x.com/ecommerce) @Shopify (https://x.com/Shopify) @DTC_Quizbuilder (https://x.com/DTC_Quizbuilder) @ConversionrateO (https://x.com/ConversionrateO) @Kratom_Cafe (https://x.com/Kratom_Cafe) @dtcdeals (https://x.com/dtcdeals) @firaasdilawar (https://x.com/firaasdilawar)
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Cover image for Your skincare page has 17
Your skincare page has 17 "READ MORE" buttons – but zero reasons to buy. That's not a product page. That's a library catalog. Just redesigned the product page for Even Glow – a skincare brand. The old page was a conversion disaster: · 17 "READ MORE" buttons – scattered everywhere. Buyers don't want to read more. They want to buy. · No product focus – what am I buying? A cream? A serum? A supplement? No clarity. · No price – $0 listed. Buyers can't buy what they can't see. · No Add to Cart button – the most important element on any product page. Missing. · No social proof – "Real stories from real women" mentioned but no reviews, no ratings, no customer count. · No trust badges – 30-Day Guarantee mentioned once at the very bottom. Buried. · Scattered content – "Improve dark spots," "Needle-Free Skin Renewal," "Move Forward With US" – all disconnected. No flow. · Repetitive sections – "Inside Your Even Glow" and "Improve dark spots" copied multiple times. The new product page I built: · Single product focus: One clear product – Even Glow Skincare. No confusion. · Price anchoring: Show original price crossed out → [Price] (Save X%). Instant "deal" perception above the fold. · Benefit hierarchy: 21% fewer wrinkles in 12 weeks → Improves dark spots → Effortless balanced glow. Benefits > Features. · Social proof stacked: ★★★★★ (X reviews) + "Real stories from real women" – credibility before they scroll. · Trust stacked: 30-Day Risk-Free Guarantee + Free Shipping + Secure Checkout – every objection killed before the CTA. · Clear CTA: "ADD TO CART" – not "READ MORE." Buyers want to buy. · Clean visual structure: Product name → Ratings → Price → Benefits → Ingredients → Add to Cart. No hunting, no confusion. Result? A page that stopped being a library catalog and started selling confidence, clarity, and glowing skin. If your product page has more "READ MORE" buttons than reasons to buy, DM me "PDP" – I'll audit your page and show you exactly where you're losing buyers. No fluff. Just honest feedback.
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Google Ads Specialist(1)
Sophia Charles Ecompro's avatar
Sophia Charles Ecompro
Lagos, Nigeria
i'm a shopify Expert and eCommerce Marketing Specialist
New to Contra
i'm a shopify Expert and eCommerce Marketing Specialist
Cover image for Shopify Marketing That Turns Your
Shopify Marketing That Turns Your Store Into a Growth System A great Shopify store needs more than beautiful design — it needs the right strategy behind it. I help eCommerce brands improve their Shopify stores through store optimization, Shopify SEO, conversion optimization, sales funnels, Google Ads, Meta Ads, email marketing, and performance tracking. My goal is simple: help store owners attract the right traffic, create a better customer journey, improve conversions, and build a stronger foundation for sustainable growth. Whether you're launching a new Shopify store or already getting traffic but struggling to convert visitors into customers, I can help identify the opportunities and build a practical marketing strategy around your business. 💬 Let's grow your Shopify store with strategy, not guesswork.
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Cover image for Ryder Diamonds | Luxury Jewellery
Ryder Diamonds | Luxury Jewellery E-commerce & Store Optimization I worked on the development and optimization of Ryder Diamonds, a premium jewellery brand specializing in bespoke and handcrafted diamond jewellery. The goal was to create a sophisticated online experience that reflects the brand’s luxury positioning while making it easier for customers to discover collections, explore bespoke designs, and enquire about custom pieces. The project focused on a clean, premium storefront with intuitive navigation, strong visual hierarchy, organized product collections, compelling product presentation, and clear calls-to-action. I structured the customer journey around key jewellery categories while giving the bespoke experience a dedicated focus. I also improved the conversion journey by making key actions easier to find, including product discovery, enquiries, consultations, quote requests, and information about the brand’s craftsmanship and bespoke process. The enquiry journey was structured to capture customer requirements and create a smoother path from visitor to potential client. Key focus: Luxury E-commerce • Store Design • UX Optimization • Product Structure • Conversion Optimization • Bespoke Jewellery • Customer Journey The result is a refined e-commerce experience designed to showcase premium jewellery and guide visitors toward enquiries and purchases and confidence.
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Cover image for Allthatiwant | Fashion & Urban
Allthatiwant | Fashion & Urban Cycling E-commerce Store I worked on the development and optimization of Allthatiwant, a Shopify e-commerce brand combining fashion, cycling, safety, and urban products. The goal was to create an engaging store that communicates the brand’s identity while making product discovery and purchasing simple. The project focused on a clear customer journey with intuitive navigation, structured collections, strong presentation, and conversion-focused calls-to-action. The store was organized around key categories including bicycle helmets, kids’ helmets, rain gear, reflection and safety products, cycling fashion, bags, jackets, bike accessories, and gift. I improved the shopping experience through product merchandising, search functionality, promotional sections, featured products, and new arrivals. The homepage was structured to introduce the brand, highlight products and collections, and guide visitors toward relevant products. Customer trust was strengthened through clear shipping information, brand storytelling, payment options, and store policies. Key focus: Shopify E-commerce • Store Design • UX Optimization • Product Structure • Conversion Optimization • Fashion & Cycling Retail • Merchandising • Customer Journey The result is a modern shopping experience designed to connect fashion and cycling while guiding visitors from discovery to purchase.
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Cover image for Morningfield Home | Home Décor
Morningfield Home | Home Décor & Lighting E-commerce Store I worked on the development and optimization of Morningfield Home, an e-commerce brand focused on stylish, practical lighting solutions designed to transform modern living spaces. The objective was to build a visually engaging storefront that communicates the product’s value while creating a smooth path from discovery to purchase. The project focused on creating a clean, conversion-oriented shopping experience with strong visual hierarchy, compelling promotional messaging, clear calls-to-action, and product-focused content. I positioned the Gallery Glow product around its key benefits, including motion activation, rechargeable and wire-free functionality, adjustable lighting modes, renter-safe installation, and a no-drilling design. I also structured the customer journey around trust and conversion by incorporating customer reviews, product benefits, guarantees, shipping information, promotional offers, and clear explanations of how the product works. The store content was designed to help visitors quickly understand not only what the product is, but how it can improve the atmosphere of their home. Key focus: Shopify E-commerce • Home Décor • Store Design • UX Optimization • Product Presentation • Conversion Optimization • Product Marketing • Customer Journey • Trust Building The result is a modern, benefit-driven storefront designed to turn product interest into confident purchasing decisions while giving the brand a polished and trustworthy online presence.
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Google Ads Specialist(1)