Freelancers using Scratchpad in Singapore

Freelancers using Scratchpad in SingaporeFreelancers using Scratchpad in Singapore

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UI UX Expert, Web Design and Mobile App Specialist

UI UX Expert, Web Design and Mobile App Specialist

Cover image for AI-Driven Meal Planning Ecosystem 🥗
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AI-Driven Meal Planning Ecosystem 🥗 I recently designed Meal Planner, a cross-platform "Kitchen OS" that turns meal prep into a seamless, zero-waste experience. Moving beyond simple recipes, I engineered a high-utility system featuring AI receipt scanning, expiration alerts, and automated macro-tracking. Key Deliverables: Scalable UX: A conversion-focused web landing page with secure, tiered SaaS pricing. Intuitive Mobile Design: A high-fidelity app optimized for speed and pantry logistics. Visual Identity: A modern, accessible aesthetic that balances data with clean UI. Seeking a high-fidelity SaaS or mobile solution? Let’s collaborate.

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Cover image for Neighborhood Resource Sharing Platform
Built a

Neighborhood Resource Sharing Platform Built a community app for neighbors to share tools, games, and household items. Features a warm neumorphic UI with earthy tones, conversational onboarding, and an interactive map for discovering nearby resources. Stack: React • TypeScript • Leaflet • Tailwind CSS Focus: Trust, accessibility, human connection Making neighborhoods more connected, one shared power drill at a time. https://www.figma.com/community/file/1609841421860931738/neighborhood-resou

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Cover image for I designed a high-conversion product

I designed a high-conversion product page for a premium footwear brand, focusing on the "Junior’s High-cut TRAVEL Sneaker." The goal was to balance a clean, minimalist aesthetic with functional UX that drives sales across all devices. The Challenge: Standard e-commerce pages often appear cluttered on mobile devices. The challenge was to maintain high-density information (size selection, price, shipping info, and product details) without overwhelming the user. The Solution: Layouts: Created specialized breakpoints for Desktop,Tablet, and Mobile to ensure 100% readability. Visual Hierarchy: Used bold typography for price and product names to anchor the user's eye immediately. Streamlined Selection: Implemented a "sticky" CTA and intuitive size-picker to reduce friction in the "Add to Cart" flow. Tools Used: Figma, Adobe Photoshop.

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Cover image for Apple Retail Redefined | A High-Conversion Concept I’ve just...

Apple Retail Redefined | A High-Conversion Concept I’ve just published this new case study focusing on "Tactile Maximalism"—a 2026 design trend that uses bold grids and high-energy CTAs to drive user Visual Fatigue: Replaced boring lists with a dynamic "Best For You" grid. Conversion Friction: Streamlined the "Buy Now" journey using high-contrast, accessible UI elements. Brand Trust: Balanced Apple’s iconic aesthetic with custom, modern glassmorphism effects. The Result: A digital flagship store that doesn't just look like a gallery—it looks like a place where people actually want to shop. Service used: * Web Design UI/UX Strategy E-commerce Optimization Available for new projects! If you’re looking to transform your store into a premium digital experience, let’s chat. Check out my full portfolio and services below. 👇

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