I help businesses reach the right audience through strategic Meta Ads, targeted campaigns, and performance optimization. From campaign setup and audience research to lead generation and retargeting, I focus on helping brands increase visibility, attract potential customers, and make better use of their ad budgets.
Whether you're a startup, small business, or established brand, I can help you build a Meta advertising strategy aligned with your goals.
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AI Lead Qualification System: Automated Scoring & CRM Ingestion
🎯 Built an intelligent lead qualification and CRM ingestion engine that automatically scores inbound leads using AI, eliminating manual data entry and ensuring high-value prospects reach sales teams instantly.
🛑 The Challenge
Sales teams waste hours sorting through low-quality form submissions and manually copying data into their CRM. Without instant data enrichment and lead scoring, high-intent prospects wait too long for a response — directly hurting conversion rates and lowering pipeline efficiency.
⚙️ The Solution
I engineered an automated lead-triage middleware pipeline using Make to completely bridge the gap between prospect intent and sales execution.
The moment a prospect submits a Google Form, the system captures the webhook payload and writes the record to a Google Sheets database. The system then invokes OpenAI via API to parse, evaluate, and score the lead against specific ideal customer criteria. High-intent leads are dynamically fast-tracked directly into HubSpot CRM as structured contacts with AI-generated qualification notes.
Key Technical Infrastructure Built:
Instant Form Webhook Processing: Captures incoming lead payloads with zero lag or data drops
Algorithmic AI Lead Scoring: Configured semantic context prompts inside OpenAI to evaluate lead potential and output an objective numerical priority tier
HubSpot CRM API Sync: Built custom mapping architecture to safely create contacts, assign deal stages, and map fields without duplicates
Two-Way Database Lifecycle Logging: Updates the core Google Sheet in real-time with automated timestamps, processing states, and AI-generated qualification summaries
📈 Business Impact & Results
100% Manual Data Elimination: Completely removes manual contact creation and copying friction for sales reps
Instant Priority Mapping: Sales pipelines sorted by AI, allowing teams to call high-intent leads within seconds
Flawless Data Continuity: Centralizes clean operational data across internal spreadsheets and CRM pipelines automatically
🛠️ Tech Stack Used
Automation Hub: Make
Inbound Capture: Google Forms
AI Logic Engine: OpenAI API
CRM Platform: HubSpot
Operational Database: Google Sheets
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I've seen it happen too many times.
A lead comes in. Nobody follows up fast enough. They go cold. Deal gone.
Not because the product was bad. Not because the price was wrong. Just because the follow-up was slow.
That's exactly why I build automated CRM pipelines on GoHighLevel (http://GoHighLevel.ca) and HubSpot. Lead comes in system responds in 60 seconds. No reply
follow-up goes out automatically. Deal closes onboarding starts on its own.
Zero manual work. Nothing slips through.
Takes me 3 to 4 days to build. Runs forever after that.
DM me if you want one mapped out for your business-free.
#CRMAutomation #GoHighLevel #HubSpot #ThatAutomationGuy #SalesAutomation
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Designed a conversion-focused marketing creative for GrowthifyX’s real estate lead-generation services. The campaign highlights the company’s end-to-end outbound sales support, including targeted prospect research, cold calling, lead qualification, appointment setting, CRM updates, follow-ups, and seller/buyer/investor lead generation.
The goal was to communicate GrowthifyX’s value clearly to real estate agents, investors, wholesalers, and property professionals by positioning the service around one core outcome: helping clients spend less time chasing cold leads and more time speaking with qualified prospects.
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