Projects using Cision in Salt Lake CityProjects using Cision in Salt Lake CityThe program positioned Clark and Nano-Yield at the forefront of innovation in sustainable agriculture, translating complex nanotechnology into a clear, compelling market narrative. Through targeted media outreach, thought leadership, and strategic industry positioning, the company gained visibility among key agricultural, environmental, and business audiences. Coverage and contributed content highlighted Nano-Yield’s role in improving crop efficiency, reducing chemical inputs, and addressing critical sustainability challenges—elevating both the brand and its leadership as credible voices in the future of agriculture. The result was increased awareness, stronger industry credibility, and a differentiated position in a rapidly evolving market. The Book Launch Program is designed to turn a book into a platform—not just a moment. By combining media relations, podcast placements, and thought leadership, the program positions authors as credible voices while driving awareness, demand, and long-term visibility. Rather than relying on one-time promotion, the focus is on building sustained momentum—securing interviews, features, and strategic exposure that extend the life of the book and elevate the author’s broader brand. The result is not just book sales, but authority, audience growth, and ongoing opportunity well beyond the launch window. 
