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Mansi Gaikwad's avatar
Mansi Gaikwad
Pune, India
Web Developer | Responsive Design & UI/UX Specialist
Web Developer | Responsive Design & UI/UX Specialist
Cover image for Project Title: Sentix AI: Global
Project Title: Sentix AI: Global Sentiment Intelligence Results & Impact: 1. Achieved a 92% F1-score by implementing domain-specific fine-tuning on diverse consumer datasets, ensuring high reliability in classification. 2. Engineered an Aspect-Based Sentiment Analysis (ABSA) module that decomposed reviews into granular attributes (performance, pricing, reliability), making trend tracking 15% more precise. 3. Optimized inference performance by 25% through model distillation and Docker-based containerization, enabling the system to handle thousands of concurrent requests. 4. Mitigated data bias by designing a robust pre-processing workflow including lemmatization and custom noise reduction, critical for handling global marketplace jargon.
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Cover image for End-to-End Strategic Framework: Developed a
End-to-End Strategic Framework: Developed a comprehensive 7-step social media game plan, transitioning from high-level SMART goal setting to granular weekly content execution. Data-Driven Audience Architecture: Engineered detailed consumer personas and competitor platform analyses to ensure content is tailored to specific demographic pain points and preferred communication modes. Balanced Content Ecosystem: Implemented a strategic 40/30/20/10 content mix—prioritizing education and inspiration—to build community trust while maintaining consistent promotional growth. Performance-Focused Iteration: Established a rigorous KPI tracking system (Awareness, Engagement, Conversions) alongside a "Lessons Learned" feedback loop to continuously optimize platform ROI.
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Cover image for Conversion-Centric Ad Creative: A minimalist,
Conversion-Centric Ad Creative: A minimalist, high-fidelity marketing asset designed for the premium kitchenware and gifting niche. Engagement Focused: Specifically built to drive "saves" and "clicks" by framing a functional household item as a transformative "aesthetic essential." Strategic Detail Integration: Combines beautiful lifestyle photography with a direct-to-retail CTA to reduce buyer friction and maximize ROI for e-commerce brands. Results Oriented: Features a functional footer link optimized for social commerce, designed to bridge the gap between aspirational browsing and direct purchase.
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Cover image for Social Proof Marketing Creative: A
Social Proof Marketing Creative: A high-conversion template designed for the e-commerce home decor and furniture industry. Engagement Focused: Built around the "Bought & Loved" narrative to drive organic saves and click-through rates (CTR) among decor-conscious audiences. Utility Highlights: Expertly displays product versatility through multi-view imagery, answering technical consumer questions through visual evidence. Results-Oriented Design: Optimized with a direct CTA to bridge the gap between aspirational browsing and direct e-commerce retail.
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