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Oleksandra Marchenko's avatar
Oleksandra Marchenko
proPrague, Czechia
Product Designer ๐Ÿฅท SaaS Mobile App Fintech UI UX
$25k+
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Product Designer ๐Ÿฅท SaaS Mobile App Fintech UI UX
Cover image for For the #CapCutDesignStudio Challenge, I
For the #CapCutDesignStudio Challenge, I created ๐—–๐—ฎ๐—ฝ๐—–๐˜‚๐˜ ๐—ฉ๐—ถ๐˜€๐—ถ๐—ผ๐—ป โ€” a concept that reimagines CapCut as a wearable technology companyย ๐Ÿ’Ž [๐——๐—ถ๐—ฟ๐—ฒ๐—ฐ๐˜๐—ถ๐—ผ๐—ป ๐—”] ๐—–๐—ฎ๐—ฝ๐—–๐˜‚๐˜ ๐—ฎ๐˜€ ๐—ฎ ๐——๐—ถ๐—ณ๐—ณ๐—ฒ๐—ฟ๐—ฒ๐—ป๐˜ ๐—œ๐—ป๐—ฑ๐˜‚๐˜€๐˜๐—ฟ๐˜† CapCut Vision transforms CapCut from a video editing platform into an AI-powered smart eyewear ecosystem designed for the next generation of creators. CupCut Vision allows creators to capture moments, transform them through AI, and instantly share them with the world. I was inspired by CapCut's mission to make creativity accessible to everyone, and I imagined a future where capturing, editing, and sharing content happen as one seamless experience. [๐—ฃ๐—ฟ๐—ผ๐—ท๐—ฒ๐—ฐ๐˜ ๐—ข๐˜ƒ๐—ฒ๐—ฟ๐˜ƒ๐—ถ๐—ฒ๐˜„] For this submission, I developed: โ€ข Brand Concept โ€ข Visual Identity System โ€ข Product Design Language โ€ข Smart Glasses Design โ€ข Packaging Experience โ€ข Creator Ecosystem โ€ข Presentation Deck [๐—ช๐—ผ๐—ฟ๐—ธ๐—ณ๐—น๐—ผ๐˜„] To demonstrate my workflow, I also included: โ€ข Recording of the entire creation process โ€ข Brand Concept Presentation โ€ข Complete Design Studio chat history [๐— ๐˜† ๐—˜๐˜…๐—ฝ๐—ฒ๐—ฟ๐—ถ๐—ฒ๐—ป๐—ฐ๐—ฒ] โค๏ธ One thing I genuinely enjoyed while working on this project was how intuitive CapCut Design Studio feltย โค๏ธ I realized that great results don't necessarily come from writing perfect prompts. Most of my process involved combining references, exploring visual directions, refining ideas, and iterating creatively. Design Studio made it easy to move from inspiration to concept development and final presentation within a single workspaceย ๐Ÿ”ฅ๐Ÿ”ฅ๐Ÿ”ฅ [๐——๐—ฒ๐˜€๐—ถ๐—ด๐—ป ๐—ฆ๐˜๐˜‚๐—ฑ๐—ถ๐—ผ ๐—™๐—ฒ๐—ฎ๐˜๐˜‚๐—ฟ๐—ฒ๐˜€ ๐—จ๐˜€๐—ฒ๐—ฑ] Throughout the project, I used Design Studio for inspiration gathering, visual exploration, product ideation, branding, packaging concepts, and ecosystem development. Thank you to the CapCut team for creating a platform that encourages experimentation, creativity, and explorationย ๐Ÿซถ [๐—Ÿ๐—ถ๐—ป๐—ธ๐˜€] CupCut Design Studio Chat History: https://www.capcut.com/ai-design?shareId=7647947968217202695 Brand Concept Presentation: https://www.figma.com/proto/reTVCLZxw73WBxxaJOePS0/CAPCUT-VISION?node-id=1-285&viewport=701%2C169%2C0.02&t=Z6lxfa2Fi8czJOxo-1&scaling=contain&content-scaling=fixed&page-id=0%3A1 Video explainer (the same as attached): https://docs.google.com/videos/d/1SSDBHyguM5hNoItyjONVOOouXbL54xgNCdo3w-8jDv8/edit?usp=sharing If you like this concept and the work behind it, Iโ€™d be incredibly grateful for your support. Every like, comment, share, or vote means a lot. Thank you! ๐Ÿ™Œ
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CapCut(1)