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Els @ APOSTROPHE
Nottingham, UK
Founder and Creative Director of APOSTROPHE.
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Some very early work in progress here...I am thrilled to announce the creative partnership between APOSTROPHE (https://www.instagram.com/apostrophe.world/) and The Doe (https://www.instagram.com/0.the_doe.0/), coming 2026. Here is a tiny little sneak peak and I can't wait to share more about this soon!!! If you are or you know any independent music artists, crafters looking for a creative partner, we would love to listen your story and have a chat!!!! els@apostrophe.world (mailto:els@apostrophe.world)
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These 6 months I have been slowly working on a more personal project. For the past 4 years, I have embarked on a very unexpected journey and collected the most unexpected experiences that I have ever imagined. Somehow, the unexpected brings expectation, the expectation of a following in time...so what's afters?
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My final few sprints for the #shareyourwork challenge haha! 😂Introducing Senesra: A P************* Parody, Created as a reflection on the obsession of "quick fixes" in today's world, I approach this project with dark humour and storytelling, slowly unveiling and drawing the audiences into the world of satire through a hypothetical brand named Senesra. This had been a long process for me, I originally finished the project with a completely different visual and conceptual approach, then I revisited it weeks later as I think the message didn't really translate that well. I took a few elements from the original outcome and rethought the best way to communicate the message and making it memorable, ended up with this satirical storytelling with a complementary visual language.
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New Project Incoming...👁️👁️
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