Freelancers using Adobe Photoshop in Las Palmas de Gran CanariaFreelancers using Adobe Photoshop in Las Palmas de Gran Canaria
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Alsiria Fleitas Benitez's avatar
Alsiria Fleitas Benitez
Las Palmas de Gran Canaria, Spain
Senior Visual Designer | Brand Identity & Strategic Systems
5.0
Rating
30
Followers
Senior Visual Designer | Brand Identity & Strategic Systems
Cover image for Cybermajor — Branding & Visual identity
Cybermajor — Branding & Visual identity
0
9
Cover image for Bean Genius | Coffee Branding & Packaging Design
Bean Genius | Coffee Branding & Packaging Design
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4
Cover image for Shesafe - Strategic Branding & UI/UX Design for Safety
Shesafe - Strategic Branding & UI/UX Design for Safety
0
5
Cover image for SKY GARDEN - Branding & Visual Identity
SKY GARDEN - Branding & Visual Identity
0
8
Adobe Photoshop(8)
Angel Bernal's avatar
Angel Bernal
Las Palmas de Gran Canaria, Spain
Senior Graphic Designer with more than 5 years of experience
Senior Graphic Designer with more than 5 years of experience
Cover image for CASE STUDY An editorial infographic developed
CASE STUDY An editorial infographic developed as an academic project to communicate complex information about drug use in a clear, visual, and accessible way. The goal was to demonstrate how information design can improve understanding of extensive content through effective visual organization. The main challenge was to structure a large amount of data without overloading the composition. To achieve this, principles of visual hierarchy, editorial grids, and information architecture were applied, combining typography, graphics, iconography, and visual elements to facilitate an intuitive reading experience. The result was a balanced and functional editorial piece that showcases expertise in information design, content organization, and visual communication, reinforcing the importance of design as a tool for conveying knowledge. PROJECT SUMMARY Design of an editorial infographic for a study on drugs, applying principles of visual hierarchy, grids, typography, graphics, and iconography to communicate complex information in a clear and organized manner. https://angrafista.com/es/project/drugs-infographic
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20
Cover image for CASE STUDY Quantum needed a corporate
CASE STUDY Quantum needed a corporate identity capable of conveying trust, professionalism, and reliability within the accounting and tax sector. The project began with the client’s desire to incorporate the concept of quantum mechanics as a distinguishing feature, combining it with a sober, corporate image. The main challenge was to translate an abstract idea into a clear and functional visual identity. To achieve this, a logo was developed based on the letter Q, accompanied by a minimalist graphic system that reinforces the precision, order, and credibility characteristic of the financial sector. The result was an elegant, contemporary, and versatile visual identity capable of setting the company apart without losing the institutional character required by this type of service. The project was delivered on schedule and received high satisfaction ratings from the client. PROJECT SUMMARY Development of a corporate identity for Quantum, an accounting and tax firm, creating a logo based on the letter Q and a understated visual system inspired by the concept of quantum mechanics to convey trust and professionalism. https://angrafista.com/es/project/quantum
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45
Cover image for CASE STUDY This project involved the
CASE STUDY This project involved the editorial design of the menu for Havana Rouge, translating the restaurant’s retro-tropical identity into one of the most important communication elements of the customer experience. The goal was to create a visual system that remained consistent with the brand and made the content easy to read and navigate. Every design decision—from composition and typographic hierarchy to the use of textures, colors, and graphic elements—aligned with the visual language previously defined for the brand. The result was an editorial piece that not only clearly organized the menu offerings but also reinforced the restaurant’s personality and character on every page. PROJECT SUMMARY Editorial menu design for Havana Rouge, applying the brand’s visual identity through a coherent composition, hierarchy, and graphic language to enrich the customer experience.
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66
Cover image for CASE STUDY This project involved developing
CASE STUDY This project involved developing the visual identity for a restaurant inspired by the retro-tropical aesthetic of 1950s and 1960s Cuba, reinterpreted from a contemporary perspective. The proposal sought to evoke nostalgia for an iconic era through a deconstructed graphic language, aimed at a young audience. My involvement extended beyond visual design, as I was also involved in defining the brand strategy and providing creative direction for the project. Based on a communication vision approved by the client, we established the graphic guidelines that shaped the brand identity and ensured its consistency across all touchpoints. The result was a solid and coherent brand, capable of conveying a distinctive identity and maintaining a unified visual language across all media, combining strategy, branding, and design. PROJECT SUMMARY Development of a brand strategy and visual identity for a retro-tropical-inspired restaurant, creating a consistent graphic system applied coherently across all communication channels.
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42
Adobe Photoshop(13)