Freelancers using Adobe Illustrator in Las Palmas de Gran Canaria
Freelancers using Adobe Illustrator in Las Palmas de Gran Canaria
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Alsiria Fleitas Benitez
pro
Las Palmas de Gran Canaria, Spain
Senior Visual Designer | Brand Identity & Strategic Systems
5.0
Rating
26
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Senior Visual Designer | Brand Identity & Strategic Systems
0
Cybermajor — Branding & Visual identity
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4
0
Bean Genius | Coffee Branding & Packaging Design
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2
0
Shesafe - Strategic Branding & UI/UX Design for Safety
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2
0
SKY GARDEN - Branding & Visual Identity
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5
Adobe Illustrator
(8)
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Angel Bernal
Las Palmas de Gran Canaria, Spain
Senior Graphic Designer with more than 5 years of experience
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Senior Graphic Designer with more than 5 years of experience
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CASE STUDY DistrEato was looking for a series of menus that would reflect its youthful and carefree personality, combining fast food and Asian cuisine with an aesthetic inspired by retro video games. The challenge was to adapt this visual language without sacrificing clarity or functionality. The project involved the remote design of five menus, incorporating pixelated typography, themed iconography, shadows, and graphic elements typical of the retro gaming universe, while maintaining the brand’s colors and identity. The result was a cohesive, attractive, and distinctive visual experience that aligned with the restaurant’s concept and exceeded the client’s expectations. PROJECT SUMMARY Design of five menus for DistrEato, blending brand identity with retro gaming aesthetics through visual elements inspired by classic video games.
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11
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CASE STUDY Let's Eat needed to transform its delivery backpacks for Popeyes into a communication medium capable of strengthening the brand’s presence on the streets of Grand Cayman. The challenge was to make the most of every available surface on the backpack, ensuring that the information was clearly visible and legible to both pedestrians and drivers. The project included the comprehensive graphic design of the backpack, as well as a 3D modeling and rendering process to validate the application of the brand identity on the actual volume of the medium. The proposal focused on optimizing the layout of the visual elements, ensuring brand recognition and legibility from a distance. The result was a solution that transformed a functional delivery item into a mobile advertising tool, increasing the brand’s visibility and consistency in the urban environment. PROJECT SUMMARY Branding design applied to delivery backpacks for Popeyes in Grand Cayman, combining visual identity, packaging, and 3D modeling to maximize brand visibility in urban spaces. Translated with DeepL.com (http://DeepL.com) (free version)
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28
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CASE STUDY This brand of jams and fruit-based products was born with a strong emotional and family-oriented focus. Its name, inherited from the founder’s father, became the starting point for building a visual identity capable of conveying tradition, authenticity, and approachability, while standing out in a highly competitive market. The challenge was to develop a cohesive brand that would reflect the artisanal quality of the products and make it easy to identify each fruit variety. To achieve this, a visual identity was created based on a color palette directly inspired by natural ingredients, using colors associated with each fruit to reinforce the perception of freshness and flavor. The project included the design of the logo, the labeling system, and various packaging elements. Beyond the main applications, specific details were designed for the metal lid and the tamper-evident seal located between the lid and the neck of the container, transforming functional components into additional carriers of brand identity. This strategy helped reinforce the product’s visual recognition across multiple touchpoints. The result was a consistent, attractive, and easily scalable branding system capable of communicating the brand’s family heritage while highlighting the freshness and quality of its products at the point of sale. PROJECT SUMMARY Comprehensive branding and packaging development for a brand of jams and fruit products, combining family heritage, visual freshness, and an identity system applied from the labels to the packaging’s security and closure elements.
2
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19
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MAZZE Dj Posters
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33
Adobe Illustrator
(6)
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Lander Zaro
Las Palmas de Gran Canaria, Spain
Product Designer & Solution Seeker
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Product Designer & Solution Seeker
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Vandama Website and Branding
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1
0
Check out my portfolio at landerzaro.com
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14
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23 Degrees Redesign
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4
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Adobe Illustrator
(1)
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Lisi Ruppel
Las Palmas de Gran Canaria, Spain
Brand and Web Designer
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Brand and Web Designer
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Bar visual identity of an iconic city hotel by the beach
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3
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Menu Design for a Four-Star Hotel Pool Bar
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5
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Identity Proposal for Peru's Ancient Heritage Art Museum
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4
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