Projects using NotebookLM in Hoboken

Projects using NotebookLM in HobokenProjects using NotebookLM in Hoboken

Custom AI Content Automation System for Brand Growth Designed and implemented a custom content automation workflow enabling small teams to create and distribute content at scale with minimal manual effort. The system integrates tools like OpenAI, Gemini, NotebookLM, HeyGen, ElevenLabs, and trend research into a single streamlined workflow—allowing one or two people to efficiently produce text, visuals, video, and audio while maintaining brand consistency. What this enables Faster research-to-content turnaround Multi-format content generation Consistent brand voice using templates Reduced dependency on large marketing teams Outcome Significantly reduced content creation time and enabled higher output without increasing headcount. Built as a custom internal system tailored to the client’s workflow.

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As a brand strategist, I worked on shaping the calorie tracker strategy for a healthy meal kit brand focusing on clarity, motivation, and everyday usability. The goal wasn’t just tracking calories, but building a product experience that encourages better habits and long-term engagement.

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