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Alex Martínez's avatar
Alex Martínez
Elche, Spain
Cinematic Visuals — Fashion, Music & Events
$1k+
Earned
2x
Hired
5.0
Rating
15
Followers
Cinematic Visuals — Fashion, Music & Events
Cover image for New visual work for OPEN
New visual work for OPEN Sessions.🔥 The initial direction was to create something built around flowers. From there, I developed the rest of the artwork in my own visual style, combining translucent floral elements, dark textures and OPEN’s recognizable green color palette. The final result is a bold, atmospheric poster that stays connected to OPEN’s visual identity while introducing a more organic and experimental aesthetic.
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Cover image for STILL OUT is a personal
STILL OUT is a personal project exploring that moment when inspiration disappears and the only option is to stop overthinking and just create. These are STILL OUT 1 and STILL OUT 2. I designed the pieces as well as the visual direction for both. For STILL OUT 1, I designed the mask. For STILL OUT 2, I designed the long-sleeve T-shirt. Which one is your favourite?
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260
Cover image for Cover art for "Todo Llegará,"
Cover art for "Todo Llegará," an afro single by Daniel Mobe (2026). The concept was born from the track's warm, dreamy energy. I started with a rough sketch on mobile, then developed the final artwork using AI generation and compositing in Photoshop. The visual direction leans into an atmospheric, sun-drenched aesthetic: shimmering ocean light, blown-out highlights, soft pastel tones, and a grainy texture that evokes summer nostalgia.
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Cover image for HOFF Vichy Capsule — Brand Experience Concept
HOFF Vichy Capsule — Brand Experience & Gift Concept As part of a creative proposal requested for HOFF’s Vichy Capsule, I explored how the collection could extend beyond product into an event experience. I created a coffee invitation and a premium breakfast gift box as a warm welcome moment for guests, combining gingham patterns, soft yellow tones, Mediterranean breakfast references and clean editorial product styling. Role: creative direction, AI product visualisation, packaging concept and visual storytelling.
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