A city’s identity should reflect more than where it is. It should represent what makes it special.
A look at the brand guidelines concept I developed for the City of Powell, Ohio. Inspired by the city’s natural landscape, community, and character, the goal was to create a cohesive visual identity that feels timeless, recognizable, and built to grow alongside the city.
From the logo to its real-world applications, every detail was designed with consistency, flexibility, and longevity in mind.
An independent concept project exploring what thoughtful civic branding can look like.
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BOOSTED a mobile app centered around learning how to build a PC. While online channels allow users to learn about PC building. The experience could be streamlined. With BOOSTED you can build, share, and connect with other users to help.
Full the full project in my portfolio
https://www.ianwiant.com/boosted
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