Maciel Imóveis is a real estate company founded by a couple in Torres, a coastal city in southern Brazil, focused on high-end residential properties.
The challenge was to create a visual identity that reflected the elegance and exclusivity of the properties they represent while establishing a distinctive presence within a competitive local real estate market.
The identity was built around a refined and sophisticated visual language, designed to communicate trust, quality, and a premium positioning to an audience with high purchasing power.
Rather than following the visual conventions commonly found among real estate agencies in the region, the project aimed to create a more distinctive and contemporary brand presence — one that could feel at home in the high-end real estate market of Torres.
October wrapped: 3 launches, 77 deliverables, 48 videos and 17 clients. Maybe our best month yet, and November is already moving.
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When a design studio trusts you with its own website, it means a lot.
After a long time of working together, Huck Finch™ asked us to design theirs. They knew our work and gave us room to explore: the bolder, more unexpected and more creative, the better.
In 14 business days, we developed the visual direction, page layouts and design system in Figma.
Bold typography, retro TV textures, pixel stickers and playful details brought their personality onto the screen, with their team handling the Webflow development.
A new website, built on years of trust.
See the full case study 👉 https://apta.agency/case-studies/huckfinch