Zoho One implementation for Prosple, a graduate recruitment platform, as their Marketing Automation Specialist. I built and managed 124 Zoho Flow automations connecting Zoho CRM, Desk, Forms, Bookings and Campaigns with Apollo.io (http://Apollo.io), Calendly, Google Sheets, Jira and Slack, running about 4,500 executions a week with almost no failures.
I also set up Zoho CRM workflow rules that route self-serve leads by source and country, assign owners, add tags and send email notifications; built lead capture forms with conditional logic and UTM tracking; configured Zoho Desk ticketing with auto-assignment and escalation; ran A/B tests and funnel tracking in PageSense; and built multi-channel sales cadences in Zoho Cadence for automated outreach.
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