Media Purchasing Projects in AtlantaMedia Purchasing Projects in AtlantaIn just 30 days, I helped a brand generate over $11K in revenue by leading a multi-channel digital marketing strategy across paid ads, SMS campaigns, and targeted outreach. I also designed high-performing graphics and creatives that elevated brand messaging and drove stronger engagement across platforms.
SMS campaigns alone brought in $5K in revenue, while the overall strategy resulted in a 600% increase in sales and a 250% growth in social media followers. By continuously A/B testing campaigns and analyzing performance metrics such as CTR, CPM, ROAS, and CPC, I refined messaging, visuals, and targeting to improve ROI.
This experience highlights my ability to combine creative design with data-driven marketing to drive measurable growth, improve conversions, and strengthen brand presence. 
