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Taylor Hopkins
Atlanta, USA
Crafting social posts that stop thumbs mid-scroll.
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Meshing trending sounds with important messaging via short form content.
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Nothing humanizes a brand quite like a video featuring a representative + a trending sound. While this video addresses a serious topic, the whimsical music provides a relatable vibe.
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Mamdani won and set the standard for younger leaders to run for office and win. Using similar branding from his campaign, I created a graphic that will resonate and tie in the organization's branding.
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Trying to create graphics that are informative, yet appeals to a younger audience for the 501c3 compliance aspect.
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