Working on the custom booth and visual direction for Maa Althahab was all about translating the brand's premium feel into a physical space clean lines, gold accents, and that sense of purity the brand is built on. I kicked things off in AutoCAD to nail down the technical layouts and blueprints, making sure every measurement, sightline, and visitor flow was spot-on before anything moved to production. From there, I moved over to Blender to build out the full 3D model and realistic previews. Playing with the lighting, materials, and product placement let me give the team a super clear picture of how the booth would actually feel in person from the illuminated brand wall to the way the signature gold reads under warm exhibition lighting. The final previews made sign-off fast: no surprises, no back-and-forth on "what will it look like" everyone saw the space before a single panel was cut.
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Working on the directional signage and custom booths for Talabat was all about making sure people could easily find their way around while keeping the brand's signature vibe front and center. I kicked things off in AutoCAD to nail down the technical layouts and blueprints, making sure every measurement was spot-on. From there, I moved over to Blender to build out 3D models and realistic previews. Playing with the lighting, materials, and overall flow let me give the team a super clear picture of what the final build would actually look like in person.
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