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Really happy with how this AI project worked out for TRGR and their client, Walmart.
The goal of this one was to make the spot as true to camera as possible. I think we nailed it.
While I love the unleashed creativity we’re seeing in AI advertising , I do think some of it pushes the boundaries of believably a little too far.
If you scope it down and play within the language of the chosen format, you keep the audience's attention off how it’s made, and focused on what it’s actually saying.
The network for creativity
Join 1.25M professional creatives like you
Connect with clients, get discovered, and run your business 100% commission-free
Creatives on Contra have earned over $150M and we are just getting started
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